2008 Rosey Award Winners + Pictures + Afterparty

2008 Rosey Awards, Portland, Oregon
Live Baby! at The 2008 Rosey Awards
Newmark Theater, Portland Center for the Performing Arts
1111 SW Broadway Portland, OR 97205
Taken on November 20, 2008
Photo By Julian Chadwick / PDX Pipeline

The 2008 Rosey Awards show has come and gone. Lots of great people came out to the event and celebrate the creative Portland Advertising community. And even though I took a jab (BOOM! hire this man) at the Rocky theme, it was great to hear the old school lines like “Your gonna eat lightning, and your gonna crap thunder!”.

Many PDX twitterers were there and you can view the (sort of) real-time adventures looking at the #rosey tag.

Kim Karalekas on the event: For me, taking part in Roseys was just another reminder of what an enthusiastic, supportive and creative advertising community we have in Portland – gotta love itread more and view her pictures here.

You can view my pictures of the Rosey Awards show and the Rosey afterparty at West Cafe on Flickr.

The full winner list after the jump…

2008 Rosey Winners

Series (3+) – Magazine, Newspaper, Trade or Magazine

Rosey Award

Agency: Grady Britton (Congratulations to my friends at Grady Britton!)

Client: ICS/Title: Big Bad Wolf

Self-Promotion – All media (Collateral, Video, DR, etc.

Merit Award

Agency: Opolis Design

Client: Opolis Design/Title: Date book

Self-Promotion – All media (Collateral, Video, DR, etc.

Rosey Awards/Judges Favorite: John Kieselhorst

Agency: NORTH

Client: NORTH/Title: Holiday Cards

Sales Material – Sales Kit/Dealer Aid/Ad Specialty

Award of Excellence

Agency: Opolis Design

Client: NIKE Marketing/Title: NIKE Sportwear Launch Book

Sales Material – Point of Sale

Award of Excellence

Agency: Borders Perrin Norrander

Client: Columbia Sportswear/Title: Coat Hook Poster

Sales Material – Point of Sale

Award of Merit

Agency: Borders Perrin Norrander

Client: Columbia Sportswear/Title: TV Trophy

Sales Material – Point of Sale

Award of Merit

Agency: Borders Perrin Norrander

Client: Mountain Hardwear/Title: Mountain Range

Sales Material – Point of Sale

Award of Merit

Agency: Borders Perrin Norrander

Client: Oregon Lottery/Title: Reveal the Fun

Sales Material – Campaign/series

Award of Merit

Agency: Leopold Ketel & Partners

Client: Hood River Distillers/Title: Whoop, Living, Off Your Feet

Sales Material – Campaign/series

Award of Excellence

Agency: Leopold Ketel & Partners

Client: Oregon Humane Society/Title: End Petlessness Campaign

Sales Material – Campaign/series

Award of Excellence

Agency: Leopold Ketel & Partners

Client: Pendleton Woolen Mills/Title: Tried & True, How the West Was Won, Gate

Out of Home – Single, Outdoor Board or Transit

Award of Excellence

Agency: Leopold Ketel & Partners

Client: Tillamook Cheese/Title: Tillamook Ice Cream Truck

Out of Home – Single, Outdoor Board or Transit

Award of Excellence

Agency: Leopold Ketel & Partners

Client: Tillamook Cheese/Title: Tillamook Cheese Truck

Out of Home – Single, Outdoor Board or Transit

Award of Merit

Agency: Borders Perrin Norrander

Client: Oregon Lottery/Title: Reveal the Fun (Smile)

Out of Home – Miscellaneous: cinema ads, fleet graphics, murals

Award of Merit

Agency: Sandstrom Partners

Client: Cooper Spirits International/Title: St-Germain Wild Postings

Out of Home – Miscellaneous: cinema ads, fleet graphics, murals

Award of Merit

Agency: Borders Perrin Norrander

Client: Valvoline/Title: Mechanic at Work

Consumer Magazine – Single- Any Size (Fractional or Full Page), Color or B&W

Award of Merit

Agency: Borders Perrin Norrander

Client: Mountain Hardwear/Title: Corner Office

Consumer Magazine – Series (3+) – Any Size (Fractional or Full Page), B&W

Award of Excellence

Agency: Leopold Ketel & Partners

Client: Oregon Humane Society/Title: End Petlessness Campaign

Consumer Magazine – Series (3+) – Any Size (Fractional or Full Page), B&W

Award of Merit

Agency: Borders Perrin Norrander

Client: Mountain Hardwear/Title: Corner Office, Another Day, Learning Curve

Consumer Magazine – Series (3+) – Any Size (Fractional or Full Page), B&W

Award of Excellence

Agency: NORTH

Client: Brook Sports/Title: Run Happy Campaign: “Bob”, “Treadmill”, “Kids”, “Sweatiness”, “Pasta”, “Mr. Pain”

Consumer Magazine – Series (3+) – Any Size (Fractional or Full Page), B&W

Award of Excellence

Agency: PLAZM

Client: PLAZM/Title: PLAZM Magazine, Issue #29

Newspaper – Single – Any Size (Fractional Page or full Page), Color/B&W

Award of Merit

Agency: Wieden & Kennedy

Client: NIKE/Title: "Thank you, Ignorance"

Radio – Single, Humor, non-humor or retail

Rosey Award

Agency: Leopold Ketel & Partners

Client: ODS Health Plans/Title: Me, Myself and I

Radio – Single, Humor, non-humor or retail

Award of Merit

Agency: Leopold Ketel & Partners

Client: Hood River Distillers/Title: Woman

Television – Single, Prod Budget $50K/under

Rosey Award/Judges Favorite: Robin Naughton

Agency: Leopold Ketel & Partners

Client: Oregon Humane Society/Title: End Petlessness

Television – Single, Prod Budget $50,001/over

Award of Merit

Agency: Leopold Ketel & Partners

Client: ODS Health Plans/Title: Man Shake

Television – Single, Prod Budget $50,001/over

Award of Merit

Agency: Borders Perrin Norrander

Client: Oregon Lottery/Title: MUB

Television – Single, Prod Budget $50,001/over

Rosey Award/Best In Show

Agency: Wieden & Kennedy

Client: Coca Cola/Title: It's Mine

Television – Single, Prod Budget $50,001/over

Rose Award

Agency: Wieden & Kennedy

Client: NIKE/Title: Leave Nothing

Television – Single, Prod Budget $50,001/over

Award of Excellence

Agency: Wieden & Kennedy

Client: NIKE/Title: No Excuses

Television – Single, Prod Budget $50,001/over

Award of Merit

Agency: Borders Perrin Norrander

Client: Mountain Hardwear/Title: Survival of the Fittest

Creative Director: Terry Schneider

Television – Series (3+), Prod Budget $50,001/over (Budget for series or single is per spot)

Rosey Award/Judges Favorite: Kevin Jones

Agency: Wieden & Kennedy

Client: Old Spice Hair & Body Wash/Title: Right for Me

Television – Series (3+), Prod Budget $50,001/over (Budget for series or single is per spot)

Award of Excellence

Agency: Wieden & Kennedy

Client: Old Spice/Title: Foam

Television – Series, Animation Prod Budget $70K/Under

Award of Merit

Agency: Wieden & Kennedy

Client: Partnership for a Drug Free America/Title: Flags

Interactive – Advertising/Websites

Award of Excellence

Agency: Sandstrom Partners

Client: Cooper Spirits International/Title: St-Germain Website

Interactive – Advertising/Websites

Award of Merit

Agency: Grady Britton (Congratulations to my friends at Grady Britton!)

Client: ICS/Title: Big Bad Wolf

Corporate Identity – Business Paper Series

Award of Excellence

Agency: Sandstrom Partners

Client: David Maddocks

Corporate Identity – Business Paper Series

Award of Merit

Agency: ID Branding

Client: ID Branding

Corporate Identity – Business Paper Series

Rosey Award

Agency: Tower of Babel

Client: Morgan Dillard/Title: Morgan Dillard Business Card

Company Literature – Series of Company Literature (limit of 5)

Award of Excellence

Agency: Sandstrom Partners

Client: Cooper Spirits International/Title: St-Gemain Mini Books

Poster – Exhibition, Institutional, Theater, Gallery, etc.

Award of Merit

Agency: Nemo Design

Title: Caribou Poster

Poster – Exhibition, Institutional, Theater, Gallery, etc.

Award of Merit

Agency: Nemo Design

Title: Cut Copy Poster

Poster – Exhibition, Institutional, Theater, Gallery, etc.

Award of Merit

Agency: Nemo Design

Title: Weinland Poster

Poster – Exhibition, Institutional, Theater, Gallery, etc.

Award of Merit

Agency: Nemo Design

Title: Prefuse 73 Poster

Poster – Exhibition, Institutional, Theater, Gallery, etc.

Award of Merit

Agency: Magneto Brand Advertising

Client: Portland Advertising Federation/Title: Battle of the Bands

Poster – Series of 15 (limit of 5)

Award of Merit

Agency: Printing Today

Client: NIKE/Title: NIKE United States Track and Field Olympic Trials

Packaging — Single

Award of Merit

Agency: NORTH

Client: Misra Records/Title: DUAL HAWKS: “Centromatic: South San Gabriel

Packaging — Single

Award of Excellence

Agency: ID Branding

Client: Integrity Spirits/Title: 12 Bridges Gin

Packaging — Single

Award of Merit

Agency: Magneto Brand Advertising

Client: Sub Rosa/Title: Sub Rosa Vodka

Misc. collateral – Greeting Cards/ Postcards (limit of 5)

Rosey Award

Agency: Sandstrom Partners

Client: Cooper Spirits International/Title: St-Germain New Year's Card/Party Hat

Misc. collateral – Unconventional format

Award of Excellence

Agency: Owen Jones & Partners

Client: Prometheus Real Estate Group, Inc./Title: Prometheus Brand Book

Misc. collateral – Unconventional format

Award of Excellence

Agency: Sandstrom Partners

Client: Cooper Spirits International/Title: St-Germain Fan

Misc. collateral – Unconventional format

Award of Excellence

Agency: Sandstrom Partners

Client: Cooper Spirits International/Title: St-Germain Holiday Box and Gift Wrap

Misc. collateral – Unconventional format

Rosey Award

Agency: Opolis Design

Client: NIKE Marketing/Title: Oregon Runner's Magazine

Misc. collateral – Unconventional format

Award of Excellence

Agency: Borders Perrin Norrander

Client: Columbia Sportwear/Title: Parking Ticket

Misc. collateral – Unconventional format

Award of Merit

Agency: Ant Hill Marketing

Client: Tuality Healthcare/Title: Tuality Discovery Session Brand Tablets

Misc. collateral – Unconventional format

Award of Excellence

Agency: Ant Hill Marketing

Client: MaPS Credit Union/Title: MaPS Discovery Session/Lunch Box & Brand Book

Misc. collateral – Unconventional format

Award of Merit

Agency: Sockeye Creative

Client: /Title: Hubbard Place

Integrated Campaign – Advertising, Design, Interactive, Out of Home, etc.

Rosey Award

Agency: Opolis Design

Client: NIKE Marketing/Title: Nike Vintage Running

Integrated Campaign – Advertising, Design, Interactive, Out of Home, etc.

Award of Merit

Agency: Opolis Design

Client: adidas Basketball/Title: adidas NBA WE Campaign

Integrated Campaign – Advertising, Design, Interactive, Out of Home, etc.

Award of Merit

Agency: Opolis design

Client: adidas /Title: NBA Superstar Campaign

Integrated Campaign – Advertising, Design, Interactive, Out of Home, etc.

Award of Excellence

Agency: Borders Perrin Norrander

Client: Oregon Lottery/Title: Scratchercise

Integrated Campaign – Advertising, Design, Interactive, Out of Home, etc.

Rosey Award

Agency: W+K12

Client: Wordstock/Title: Wordstock

Integrated Campaign – Advertising, Design, Interactive, Out of Home, etc.

Award of Excellence

Agency: Wieden & Kennedy

Client: CareerBuilder.com/Title: Self-Help Yourself

Integrated Campaign – Advertising, Design, Interactive, Out of Home, etc.

Award of Merit

Agency: Livengood Nowack

Client: Portland Advertising Federation/Title: Showdown in Stumptown

Advertising Arts – Photography, Single

Award of Merit

Agency: Swanson Studio
Client: NIKE



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